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It Goes Forward closes pre-seed funding round

We raised a pre-seed round to scale Forwarding across European fashion. Here's what we'll use it for.

By Team IGF

It Goes Forward team celebrating the pre-seed round

We're excited to share that It Goes Forward has closed its pre-seed funding round. The money goes into three places: the matching algorithm, platform integrations, and the team that supports our first wave of clients.

What we're building next

  • Faster integrations. First-class Magento, Shopify, and Salesforce Commerce Cloud plugins so new webshops can go live in days.
  • Multi-region matching. Cross-border Forwards for brands shipping across the EU.
  • Deeper analytics. Clear dashboards that show exactly where the savings came from.

Thank you

To our investors, our clients, and the team at VU Amsterdam and Erasmus University Rotterdam who helped validate the algorithm in Omega 128: thank you. The work is just getting started.