This is for the future of our planet.
Every day millions of returned products around the world are destroyed. Something needed to be done and for us staying arms crossed was simply not an option.
Image source: Martin Bernetti/Getty Images
From theory to impact
Sept 2023
It Goes Forward is born.
Oct 2023
Receive MIT R&D subsidy together with Doing The Math from province of South Holland
July 2024
Build product, team, sales muscle.
Sept 2024
Go-live with Kuyichi.com
Oct 2024
Publication of academic paper. Forwarding reduces returns up to 44%.
Our team
A common concern a visitor experiences is how well will the product or service be supported. Introducing the team eases fears while showing confidence.
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In the media
“Groen Goud” Podcast
Hear our full story on Spotify
Interview on “Evofenedex”
How It Goes Forward is transforming returns for retailers and the environment
Academic paper publication
Our scientific publication with the Erasmus University Rotterdam and VU Amsterdam
Free yourself of the returns rat race and start offering return-deals
Say goodbye to the roundtrip that returns make to your warehouse and enable your consumers to Forward their returns to a next consumer.