From academic concept to startup

It Goes Forwards started a collaborative academic project with input from individuals at the Erasmus University Rotterdam, BearingPoint Amsterdam, Holland Startup and contractors. Since summer 2023 we are an independent Startup, with fully developed software and mathematic models.

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about-image

Everyone wants a discount, many want to contribute to a better environment. It Goes Forward enables this for your returns flow with our new and innovative solution.

Carl van Heijst CEO & CO-FOUNDER

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Mission and impact

It Goes Forward (IGF) is a Dutch start-up that sees no future in the current way of handling ecommerce returns. We see a system of “free” returning that exploits the environment and is financially unsustainable. It is our mission to enable retailers to handle returns in a more environmental and financial durable way. With our product, we allow retailers to realise the potential of article forwarding. Article forwarding is a method we advocate because of its financial, environmental and operational superior performances.

Expertise

IGF develops and commercialises this new way of handling returns. We have vast academic and business expertise in analytics, operations management and retail.

We fully realise this is a new an innovative product, and our team and advisors help clients further in developing their returns proposal.

Our team

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Carl van Heijst

Co-Founder and Sales Chief

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Pepijn Stribos

Co-founder and Tech Chief

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John Poppelaars

Analytics Lead

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Tim Stribos

Investor and Advisor

Our academics

Brainpower and co-authors of our academic publication

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Eline Tetteroo

TNO Analytics Consultant

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Sena Ayse Eruguz

Asst. professor - Co Author

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Oktay Karabag

Asst. professor - Co Author

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Wilco van den Heuvel

Assoc professor - Co Author

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Rommert Dekker

Professor - Co Author

Our Partners: